after being soundly brainwashed by seeing all the advertising in the rotorua tourist brochures, it would be fair to say expectations were high to visit the "best fish and chips" in nz (for 2011 may i remind everyone).
firstly, the location is unusual. its not in the main part of town, it right at the top of fenton surrounded by hotels, motels which i assume every room in the vicinity has been wallpapered with the "best fish and chips in nz" oppies motto (the 2011 date now hardy visible). parking isn't that great.
we entered the shop and immediately the impression is of a chinese takeaway in the death throes. apart from the money spent on photos of the owner with celebrities, you would be hard pressed to see where else the owner has spent money on the premises since the iconic day of 2011 when they won the award.
okay, lets ignore the first warning bells and get to the second. a young child about 10 is in charge of the shop. good on the young owners son for helping dad out, but it doesn't match with the marketing at all.
finally the "best fish and chips in nz" were as you can now guess, such a let down it became funny for my family and not for me because i paid. fish was off fresh, you know that slightly strong flavour that makes you think of things coming to the surface.
batter was thick, soggy and fell off the off fresh fish as you picked it up (is that a warning?). the chips were soggy, tasteless and i make better ones at home.
it was one of those experiences where you wanted to tell the owner of the experience in an entirely constructive way to help them, but you know its only ever taken as a insult, so you don't.
how oppies can justify beating its chest for the 2011 heyday award any longer defies belief. he should have sold the place 2 weeks after winning the award in 2011 and finished on a good note.
so i'm sorry oppies rotorua, the standard of fish and chip shops in the hutt valley and wellington is very high and my crystal ball is saying you ain't got a show for 2013.